La Grande Braderie de AIDES is a large-scale charity sale organized by AIDES and developed by BETC, aimed at raising funds and awareness in the fight against HIV/AIDS. The event brings together fashion, design, and solidarity through a strong and accessible visual identity, designed to attract a wide audience both online and offline.

As part of the team, I contributed to the project through concept development, shooting, graphic design, layout and typography, visual extensions, and social media content, helping build a consistent and impactful visual language across all touchpoints.